Retail
Globalization. Growing demands of consumers. Expanding role of e-commerce. These factors impact the retail sector, resulting in pressure from Wall Street to differentiate in the marketplace while sustaining profitable growth. To stay ahead of these trends, retailers must leverage their information assets and secure one of their most critical applications – their messaging infrastructure. Secure messaging is crucial for retailers seeking increased productivity and improved relationships with consumers, business partners and suppliers.
Today consumers are able to purchase everything from clothing, books, pets and cars online, with the a few strokes of the keypad. A recent study found that 19% of Internet users shop online once per week and this number is expected to continue to grow. The rise in Internet shopping brings with it an abundance of risks for the retailer, including brand spoofing in phishing attacks to unsuspecting consumers. This misuse of brand can leave consumers weary of online retailers and the retailers out of valuable income. CipherTrust's product suite provides the messaging security retailers need to protect information and enhance customer loyalty. From small stores to multinational chains, retailers implement CipherTrust’s product suite to receive the following benefits:
- Effective spam control with zero false positives
- Policy-driven encryption of e-mail communications with customers, suppliers and partners to ensure privacy
- Secure delivery of confidential and high-volume information and files
- Increased control of e-mail traffic to enhance interactions between businesses and consumers
- Reduced costs and improved operational efficiency by replacing paper-based manual processes with secure email functionality
- Authentication of senders and recipients to prevent malicious activity
- Protection against fraudulent messages and phishing attacks
|
|
